HIGH FIVE FOR HEALTH PROJECT
One Voice has been commissioned to deliver the fifth phase of its Baiter Sehat (Better Health) campaign in Blackburn and Darwen.
The purpose of the commission is to deliver a programme of community engagement initiatives in Blackburn and Darwen on a range of health areas. Community engagement is central to Public Health to promote health and well-being and reduce health inequalities, particularly interventions which focus on improving health in disadvantaged populations.
One Voice is a community interest company that aspires to create an inclusive, cohesive and vibrant community in Blackburn and Darwen.
One Voice has developed an extensive range of activities at various settings across BwD including gathering intelligence and insight from some of the boroughs hardest to reach groups especially in the BME community. Ethnicity has been targeted as people with some protected characteristics find it difficult to access care and support that meets their particular needs and as a result are more likely to experience poor health.
Over the last year the Baiter Sehat campaign has highlighted issues including Emotional Health and Well-Being, Drugs and Alcohol, Dementia, Adult Safeguarding and Suicide.
Executive Member for Health and Adult Social Care at Blackburn with Darwen Borough Council, Councillor Mustafa Desai said,
“We are delighted to be able to continue this nationally award winning better health campaign with One Voice in 2017/18. We know that the health outcomes in Blackburn with Darwen’s South Asian community are significantly below national averages and that this programme of targeted education, information and community engagement is a key way to prevent illnesses and improve life expectancy. The programme will also reduce avoidable demand on health services.”
The commission, which is an extension of a contract, will form the basis for phase five of the Baiter Sehat campaign. In the previous four years One Voice has carried out over 80 focus groups, over 45 community engagement events and held four Health Melas. In total the organisation has engaged with over 10,000 hard to reach members of the community.
The campaign also works with local schools, mosques, community centres and an innovative programme of community engagement with the creation of health ambassadors recruited from within the communities.
Chairman of One Voice, Abrar Hussain said,
“As we enter our fifth phase of this contract we will continue to improve the life chances of the most deprived communities in Blackburn and Darwen, where health inequality remains a challenge. The Baiter Sehat campaign will continue its innovative stance in a sustainable manner so we can see tangible results in the local community.”